MainEvent's Andy Plax Talks Experiential Marketing's Past, Present, and Future
Our Product Lead and all-around nice guy joins Chris Clegg on the Demystifying Data podcast.
Very few people have been in the experiential and field marketing space as long as Andy Plax of MainEvent. In fact, his two-decade tenure predates the “experiential marketing” term itself.
Andy’s seen a lot of changes in the industry over the years, and he recently sat down with marketing connoisseur Chris Clegg on the Demystifying Data podcast to discuss clients’ shifting requirements - and MainEvent’s evolving role in the arena.
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