MainEvent Powers Experiential Marketing for the Cannabis Industry

Technology-focused cannabis companies leverage smarter software to manage their activations.

A wave of legalization is quickly turning the fledgling cannabis industry from a niche market into big business. As marijuana goes mainstream, technology-focused companies in the space are smartly using specialized software to measure consumer interactions.

inside a cannabis green house with long rows of plants.

Two such firms recently tapped MainEvent to manage their experiential and field marketing operations. MedMen operates growing facilities and retail stores that sell cannabis and related products, while PAX Labs is on the cutting edge of loose leaf and extract vaporizers.

In today's competitive cannabis industry, experiential and field marketing can make the difference in the minds of a new and growing consumer base. We're excited to be working with premier firms in this space, tailoring MainEvent to meet their unique needs.
Headshot of Nick LaFoy.

Nick LaFoy

MainEvent Project Manager

Network Ninja

Learn more about the competitive advantages of better software for the cannabis industry over on the newly redesigned MainEvent website.


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